John is a successful cross-functional executive with experience in leading and strengthening finance, accounting, and operations organizations. He has held various executive roles, including CFO, VP of Supply Chain and Planning, and EVP of Finance and Operations, during his 17-year career. In these roles, John was an integral part of the leadership team that scaled a medical device company and sold it to a private equity firm for $161 million. He led integration efforts and participated in due diligence for all the company's acquisitions.
John began his career with the accounting firm Ernst and Young in Atlanta, GA, and has worked with both startups and a large, private equity-owned medical device manufacturer. He leverages his extensive mergers and acquisitions experience to help entrepreneurs successfully transition business ownership.
John graduated from the University of Georgia with a Bachelor of Business Administration in Accounting and holds a Master of Business Administration from Kennesaw State University. He currently lives in Marietta with his wife and two daughters.
Seth is a seasoned executive with an impressive track record of success, having held Vice President and Director positions across diverse industries. He has a wealth of experience in sales and understands the importance of building strong relationships and working collaboratively to achieve outstanding results. Seth is a skilled consultant, having helped companies of all sizes boost sales, streamline processes, and improve their bottom line. Notably, he played a crucial role in the mergers and acquisitions strategies for one of the nation's largest medical retailers.
Graduating from the University of Georgia with a Bachelor of Business Administration in Management, Seth has gone on to become a Certified Exit Planning Advisor (CEPA®) and holds a real estate license in Texas. Throughout his 20-year career, he has consistently been recognized for his achievements, receiving the highest rankings for his exceptional work.
Seth is a devoted family man and lives with his wife and two daughters in the Dallas/Fort Worth area. When he's not at work, he's active in his local church, where he volunteers his time and serves as the executive committee chair for finance.
Carl is an entrepreneur at heart. He was the third-generation owner of a wedding services provider with 14 locations and 200 employees. Carl led the effort to sell the 50 year-old business in a private equity roll-up of the industry, and his first-hand experience gives him an unparalleled understanding of what it’s like for a business owner to bring their company to market and negotiate a successful exit.
Carl is also an Adjunct Professor in the Executive MBA program at the University of Georgia and serves on the Board of the Shore Entrepreneurship Center at Kennesaw State University. He is the Founder of Brio Business Academy, dedicated to guiding business owners as they launch and grow their business. He is passionate about education because he believes that business owners make better decisions when they know how and why things work (or don’t!).
Carl graduated from the University of Notre Dame, and holds an MA from the University of Chicago, an MBA from the University of Georgia, and an M.Ed from the University of Loyola. He and his wife live in Dunwoody and have two sons that attend the Georgia Institute of Technology.
M&A Advisory Services
in Atlanta, GA
Marsh Creek specializes in selling businesses with revenues of $5 to $150 million. We offer business owners personalized support while leveraging the highest level of service in our industry. Work with people you can trust, who understand your goals, and can help you find the best value for your business.
Your Trusted Advisors
What You Can Expect
No Upfront Fees
We only get paid after your successful sale. While many firms charge large up-front valuation and listing fees, our team prefers to be paid when you get paid: at the closing table.
Experienced Team
Our team is led by John Marsh, a former CFO and public accountant. With his wealth of experience, we offer expert guidance throughout every step of your sale.
PowerExit™ Strategy
Our strategy brings multiple buyers to the table so you can maximize your business’s value and have control of the sale. By running a proven process and building a dedicated team around you, we can identify the ideal buyer and secure the best deal terms.
Step By Step
Our Proven Process
Our sale process is created with you and your business in mind to ensure maximum value and a smooth transition.
Discovery
We’ll start by taking a comprehensive look at your operating conditions, management team, corporate strategy, strengths, and growth opportunities.
Valuation
Next, we’ll analyze your financials and market trends to accurately value your business. Alongside a hand-selected team of financial advisors and legal experts, we’ll work on strategies to increase your company's value.
Assessment
Based on the valuation and other key factors, we’ll help you assess potential buyers, deal structures, and timing considerations.
Expectations
Our team will work with you on setting expectations for the sales process, including timelines, anticipated challenges, and potential outcomes.
Marketing
Using our extensive network of potential buyers and investors through the Bristol Group, we’ll develop a targeted marketing package (CIM) to attract the right buyers and generate interest in your business.
Offer
When offers come in from our curated list of buyers, we’ll help you evaluate each one carefully to determine the best path forward.
Diligence
Once a preferred offer is selected, we’ll guide you through the due diligence process. This ensures that all necessary communication materials are collected and shared with your buyer.
Close
Finally, we’ll provide support throughout the legal and financial aspects of the transaction to ensure a smooth and successful close.
